Russian market nowadays belong to the most influential and one of the biggest on the globe. It is proved by the fact that there is one of the greatest numbers of end-users there. This implies that every company, which is established there or has its branch there, is more possible to reach satisfactory sales records. Nonetheless, due to recent situation in terms of the conflict in the Ukraine, this market owing to political reasons is really difficult.
We might find out it on the example of McDonalds’ restaurants that are improvingly often closed thanks to economical sanctions imposed by US government on Russian economy. This country leads an independent policy and supports rebellions in eastern part of Ukraine, not caring even a little about the warnings presented by the worldwide community. Nevertheless, if we still would like to ground our own company in the previously analyzed country, we should keep in mind that it can be very difficult without acquiring GOST certification. www.certificator.eu
This document plays a very important role at present, above all in times of increasing isolation of Russia on the worldwide scene. Such a policy results also in the economical protectionism, which is connected with the fact that local producers are advertised more than foreign corporations. However, GOST certification has always been known to play a role of such document that proves that a foreign product is accepted regards the standard, which may support him reach satisfactory sales records in this country – visit www.certificator.eu/en/Certification/GOST-R.html
Hence, if we plan an expansion on a foreign market like Russia, we should have everything correctly scheduled. This implies that thinking about GOST certification might be an attractive option and help us make a branch of our brand be successful there even in this complicated times . To conclude, proper attitude and analysis of the previously mentioned solution may help us achieve good results in Russia and make expansion there another step in the further progress of our enterprise.